Since 1967, Ralph Lauren has been defining luxury, all-American style. Instantly recognisable, the Ralph Lauren look stands out among the crowd for its distinctively preppy, smart casual styles, and the brand’s clothes for kids are no different. From timeless polo shirts, sweatshirts and pullovers to chino trousers, dresses and accessories, Ralph Lauren crafts premium children’s fashion that is effortless and always elegant.
THE RALPH LAUREN STORY
Ralph Lauren, born Ralph Lipschitz in 1939, is a man who for many epitomises the American Dream. Growing up in a family of Russian immigrants, he started from nothing, but succeeded in building an entire fashion empire in just a few short years. It all began in the 1960s when the fashion enthusiast, with no qualifications, decided to launch and market his own line of ties - a long shot that would be rejected many times before his products were finally sold in Bloomingdale’s, one of America’s largest retailers. On the back of this success, in 1967 Ralph Lauren decided to open his own boutique and expand his offering by making shirts and polo shirts for men, all sporting the label’s famous emblem - a delicately embroidered polo player. Ralph Lauren soon established himself as a man of style and developed the famous all-American preppy look that we know today. Over the years, the Ralph Lauren label continued to develop with the launch of a women's fashion line, followed by a home collection and, finally, a childrenswear collection, with pieces similar to those found in his adult collections.
For high-quality looks that embody that classic East Coast American elegance, Smallable is delighted to present the latest collection of clothes for kids and teens from Ralph Lauren.