Danish skincare brand Nuori was founded in 2015 by Jasmi Bonnén. Freshness and purity are at the heart of this clean beauty brand: only fresh ingredients of natural origin are used to create their products. When Nuori does add additives to their formulations, they opt for only naturally occurring compounds, such as vitamins and amino acids. Free from parabens, mineral oils, petrolatums, phthalates, silicones and sulfates, the brand’s formulas are natural but effective. These products are gentle but leave the skin looking radiant and feeling rejuvenated. As an added benefit, Nuori products are enriched with essential oils and plant extracts, giving them a soft and natural scent. Beautiful on the inside and out, with packaging that’s refined and minimalist, the line from Nuori not only works but looks great displayed on our bathroom counters.