Cooiii is a Chinese kidswear brand whose fun and imaginative designs we simply adore. Founded by two good friends in Shanghai in 2017, Cooiii’s designs have kids at their heart. Their motto is, “Kids run the world” and this bold and playful attitude is reflected in their clothes for kids. Each season, Cooiii creates colourful children’s fashion collections using innovative new methods that are full of unfettered creativity. From T-shirts and shorts to dresses and jackets, both boys and girls will love the looks from this hip young brand.