aden + anais
Aden + anais is a baby care brand created in 2006 by Australian-grown, New York-based designer Raegan Moya-Jones. Raegan was inspired to create the brand after having her first child, Anais. Living in the USA and unable to find muslim wraps anywhere - the kind used regularly by parents across Australia to calm and soothe little ones - Raegen decided create her own; making aden + anais the first brand to introduce muslin swaddles to the American market. Since making a name for itself with its versatile muslin swaddles, the brand has grown to offer a full range of baby care products in charming prints including blankets, cot bedding and baby sleeping bags. Using fabrics that are as soft as feathers and as light as clouds, aden + anais items are carefully designed to offer children the ultimate comfort and security.